Article Details

Analysis of Marketing Costs of Fertilizer |

Mayank Gupta, in Journal of Advances and Scholarly Researches in Allied Education | Multidisciplinary Academic Research

ABSTRACT:

Marketing cost forms a major costarea in the Fertilizer Industry. By controlling this cost element, the industrycan achieve a significant measure of economy in all its operations and therebysave the exchequer by reducing the quantum of subsidy, in addition to improvingthe profitability of fertilizer units.