Article Details

A Study of the factor Determining Saving Instrument and Investment Opportunities | Original Article

Nazneen Mammulal Mujawar*, Kailash Chand Sewal, in Journal of Advances and Scholarly Researches in Allied Education | Multidisciplinary Academic Research

ABSTRACT:

The potential of the new field of behavioral finance is enormous. Policymakers, institutions, market infrastructure institutions, and businesses all have a hard time making sense of individual investors' behavior in the stock market because there isn't enough literature in the Indian context. Responses to various stimuli or characteristics are the root of the observed behavior. In this study determining saving instrument and investment opportunities factors.