Advertising Slogans and Its Impact - Ignited Minds Journals

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Journal of Advances and Scholarly Researches in Allied Education [JASRAE] (Vol:7/ Issue: 14) DOI: 10.29070/JASRAE
Authors: Vandna Hooda,
Subjects: Multidisciplinary Academic Research

Year: Apr, 2014
Volume: 7 / Issue: 14
Pages: 0 - 0 (0)
Publisher: Ignited Minds Journals
Source:
E-ISSN: 2230-7540
DOI:
Published URL: http://ipublisher.in/p/2985
Published On: Apr, 2014

Article Details

Advertising Slogans and Its Impact |

Vandna Hooda, in Journal of Advances and Scholarly Researches in Allied Education | Multidisciplinary Academic Research

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ABSTRACT:

Advertising is multi-dimensional. It is a form ofpowerful marketing tool, a component of the economic system, a means offinancing the mass media, a social institution, an instrument of businessmanagement, a field of employment and a profession.