The Internet Is the Foundation of Today's World. Imagining Life Without the Internet Is Difficult For
Customers Since E-Marketing Has Transformed the Market and the Brains of the Consumers, As They Are Able
To Search the Internet For Information on Whatever They Want, Anytime They Want. Several Theories And
Models Have Been Produced By Academics to Describe the Decision-Making Process of Consumers, But
Today We Need to Investigate Consumer Behaviour In the Digital Realm Very Precisely. Therefore This Study
Focuses on Studying Consumer Derision-Marking Processes In E-Marketing and Their Impact On
Agricultural Marketing.